Home Podcasts The eCom Show by Shan
The eCom Show by Shan

The eCom Show by Shan

Shan Salam 122 Episodes Oct 10, 2026

The eCom Show is a Malayalam-language podcast about e-commerce. Hosted by Shan Salam, it offers insights, strategies, and real-world experiences from industry experts and entrepreneurs. Episodes cover SEO, digital marketing, branding, team building, and current e-commerce trends. The show is aimed at aspiring entrepreneurs and business owners who want to scale their online businesses.

Episodes

Know Your ICP or Burn Your Money: The Marketing Mistake Founders Keep Making
Know Your ICP or Burn Your Money: The Marketing Mistake Founders Keep Making Oct 10, 2026 00:59:35 “Spending more on ads” isn’t the same as “building growth.”Most founders chase acquisition and ignore everything that happens after the customer arrives. In this episode, Ramees Ali break down what a real growth system looks like, using examples from edtech, e-commerce, SaaS and healthcare.You can see:- Why paid ads are rented distribution, and what happens to your leads the day you switch them of
Why Creating Content Makes You Better | Personal Branding Malayalam Series
Why Creating Content Makes You Better | Personal Branding Malayalam Series Oct 3, 2026 00:08:08 What Does Content Creation Really Give You Beyond Views and Followers?Here's Episode 5 of our Personal Branding Series, covering the personal growth that comes from creating content consistently. Through Shad's own journey as a freelancer and business owner, this episode breaks down 5 benefits of personal branding.Tune in now for the latest episode.
Ramees
Ramees Sep 26, 2026 01:05:12 നിങ്ങളുടെ ടീമിലെ ആളുകൾ ശരിക്കും "high performing" ആണോ, അതോ വെറും "busy" ആണോ? 🤔ഇത്തവണ ഞങ്ങളുടെ Guest Ramees Ali, കുറച്ചു real founders ൻറെ (Elderly Healthcare, General Trading, Digital Marketing) കൂടെ ഇരുന്നു ഒരു open discussion നടത്തിയിട്ടുണ്ട്. Team Building, Hiring Mistakes, Talent Density എന്നിവയെ കുറിച്ച്.ഒരു ടീം build ചെയ്യാൻ പ്ലാൻ ഉള്ളവരും, ഹയറിംഗിൽ mistakes ചെയ്യുന്നുണ്ട
Personal Brand കൊണ്ട് എത്ര Earn ചെയ്യാം? Real Numbers Breakdown | Ep 4
Personal Brand കൊണ്ട് എത്ര Earn ചെയ്യാം? Real Numbers Breakdown | Ep 4 Sep 19, 2026 00:15:57 How to Turn Personal Branding into Opportunities?Here's Episode 02 of our Personal Branding Series, covering why personal branding matters in 2026 and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now for the latest episode.
Google My Business Exposed: Scams, Fake Reviews & What Business Owners Get Wrong | #117
Google My Business Exposed: Scams, Fake Reviews & What Business Owners Get Wrong | #117 Sep 12, 2026 02:35:27 "We're on Google Maps" isn't the same as "we're doing it right."We took our mics on the road across Calicut and live-audited real businesses: a restaurant, a clothing brand, a leather shop & a boutique, fixing their Google Business Profiles on the spot 🎙️You can see:- Duplicate Google listings silently killing businesses.- How Google actually decides who ranks #
Why Content Creation is the Gold Mine of Personal Branding | Malayalam Series | E-03
Why Content Creation is the Gold Mine of Personal Branding | Malayalam Series | E-03 Sep 5, 2026 00:13:06 How to Turn Personal Branding into Opportunities?Here's Episode 02 of our Personal Branding Series, covering why personal branding matters in 2026 and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now for the latest episode.
How to Build a Brand With Zero Marketing Budget | Ayurveda Founder's Playbook | ft. Dr.Parvathy Sabu | #116
How to Build a Brand With Zero Marketing Budget | Ayurveda Founder's Playbook | ft. Dr.Parvathy Sabu | #116 Aug 29, 2026 01:41:54 From treating high-risk pregnancies as an Ayurvedic doctor to building India's only doctor-owned mother & baby care brand, Dr. Parvathy Sabu's journey is proof that your biggest struggle can become your strongest business.In this episode, she opens up about her own 136kg pregnancy journey, building a home-service therapist model from scratch, training 450+ doctors, and scaling a bootst
The Surface Area Secret Behind Personal Branding┃Personal Branding Series - Episode 02
The Surface Area Secret Behind Personal Branding┃Personal Branding Series - Episode 02 Aug 22, 2026 00:10:38 How to Turn Personal Branding into Opportunities?Here's Episode 02, covering why personal branding matters in 2026, and how you can turn it into real opportunities. Through real-life examples, this episode breaks down the "Surface Area" technique and how you can apply it.Tune in now on the latest episode.
From ₹8 Lakh to ₹1 Crore: Inside the Creator Economy | ft. Mallu Chekkan | #115
From ₹8 Lakh to ₹1 Crore: Inside the Creator Economy | ft. Mallu Chekkan | #115 Aug 15, 2026 01:19:53 Instagram ക്രിയേറ്റേഴ്സിന് കോടികൾ കൊടുക്കുന്നത് എന്തിനാണ്?ആഡ് പോലും റൺ ചെയ്യാത്ത ക്രിയേറ്റേഴ്സിന് പോലും Meta കോടികൾ സ്പെൻഡ് ചെയ്യുന്നതിന്റെ പിന്നിലെ രഹസ്യം അജു (Fabsquad & Monk-E) പറയുന്നു.8 ലക്ഷം റെവന്യൂവിൽ നിന്ന് 1 കോടിയിലേക്ക് ഒരു ക്രിയേറ്ററെ ഗ്രോ ചെയ്യിച്ച കഥ, ഏജൻസികളുടെ ഇൻസൈഡ് ഗെയിം, "മല്ലു ചെക്കൻ" ആയി തുടങ്ങിയ ജേർണി. കാണാം പുതിയ എപ്പിസോഡിൽ.
💻IT ജോബിൽ നിന്ന് ലക്ഷങ്ങളുടെ Mashroom ബിസിനെസ്സിലേക്ക്.🍄 | ft. Grow The Funguy | #114
💻IT ജോബിൽ നിന്ന് ലക്ഷങ്ങളുടെ Mashroom ബിസിനെസ്സിലേക്ക്.🍄 | ft. Grow The Funguy | #114 Aug 1, 2026 01:11:29 US കമ്പനിയിൽ ജോലി ചെയ്യുമ്പോൾ തന്നെ ലക്ഷങ്ങളുടെ മഷ്റൂം ബിസിനസ് തുടങ്ങിയ മലയാളി.10 വർഷം US-ൽ കമ്പ്യൂട്ടർ എഞ്ചിനീയർ ആയി ജോലി ചെയ്തിരുന്ന ആദം ഒരു ചെറിയ മഷ്റൂം ഗ്രോ കിറ്റ് ഐഡിയയിൽ തുടങ്ങി. ഇന്നത് "Grow The FunGuy" എന്ന വലിയ മഷ്റൂം ബ്രാൻഡ് ആയി മാറി കഴിഞ്ഞു- Software career ഉപേക്ഷിച്ച് സ്വന്തമായിട്ട് ഒരു ഫാം ബ്രാൻഡ് കെട്ടിപ്പടുത്തു.- - Rafthaar Agri Incubation-ൽ നിന്ന് ₹20 ലക്ഷം ഗ്രാന്റ് നേടി
Guide to Scaling A Startup with Zero Funding | Scaling from 1-10 | ft. Rahul Raghav
Guide to Scaling A Startup with Zero Funding | Scaling from 1-10 | ft. Rahul Raghav Jul 24, 2026 01:43:08 What gets covered:✅ Why we accidentally built 10 businesses solving one problem, and the Holding Company model behind it.✅ How we decide what to scale, shut down, or sell, and how we structure co-founder equity.✅ The key metrics we track before scaling: Revenue, Customers, Community, NPS, eNPS, CAC, and LTV.✅ Our roadmap to grow from ₹12L/month to ₹96L/month using OKRs and KPIs.✅ Why growth withou
From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112
From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112 Jul 11, 2026 02:22:54 From Curry Powder to ₹2700 Crore Empire | Eastern Group's Untold Growth Story | #112At the age of 26, at a time when the IPO market was nothing like it is today, a man took his family business public through an IPO.That business, which began by selling curry powder, has now grown into a ₹2,700-crore group.In this episode, he shares:✅ Why he chose to take the company public at just 26.✅ How bri

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